Think I’ve discovered my passion for this company
Took a while, but I think I’ve figured out where my heart is with Pivot. (I am writing this down for me) I’d like to create an online medium for brands to get news that is concise, curated, and emotional. Pivot should be the new idea incubator for everyone in the tech/media/advertising field. I want people to better understand the movement of social and I want brands to learn how to use these tools to grow their businesses. Social is huge, not silly, (how silly a search engine must have seemed pre internet) and the people with vision can direct the future of the medium.
I’d like the digital content on our site to be catchy, relevant, and a resource that people quote. I want our site to be full of stories of brands that made the pivot and our are now prosperous. Stories people can relate to. Stories that can help small businesses that are smart grow their presence. In a way that’s authentic and true. This means infographics when our new report is released. A video series that is fully integrated with social media (i.e. live twitter chats during release). etc.
Hmm - this is it for now.
